BHOWCO Pricing & Plans for International Exhibitors
International Exhibitor Directory Germany
Your booth gets 3 days. Your buyers spend months deciding.
BHOWCO's international exhibitor directory keeps your company present while global buyers continue evaluating suppliers long after German trade fairs close — across search, comparison and the extended research period that shapes final purchasing decisions. If you're not findable during that window, you're not in the comparison — even if your product is better.
Choose the level of year-round presence that protects the investment you already made in exhibiting.
BHOWCO profiles are structured as real, indexable web assets. Published profiles already appear on Google's first pages for exact-company-name searches, helping buyers find and verify participating companies.
Choose Your Level of Protection
Every plan builds a real, verified profile. The difference is how consistently your profile is maintained, how broadly it is positioned, and how strongly it supports buyer verification and comparison.
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Free ↗
€0
|
Starter ↗
€149/yr
|
MOST CHOSEN
Growth ↗
€670/yr
|
Authority ↗
€790/yr
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|---|---|---|---|---|
| Profile Update Cycle | — | Annual 1 article/yr |
Quarterly 4 articles/yr |
Monthly 12 articles/yr |
| Category Coverage | — | 1 category | 2 categories | 4 categories |
| Export Market Coverage | — | 1 country | 2 countries | 4 countries |
| Product Gallery | — | 4 photos | 6 photos | 9 photos |
| B2B Product & Service Tags | — | 3 tags | 5 tags | 7 tags |
| Directory Search Priority | Not listed | Standard | Featured | Featured + Top Placement |
| Catalogues & Certificates | — | — | Upload enabled | Upload + Video |
Founding Member pricing above applies to companies joining now. As BHOWCO's exhibitor network grows, published rates will increase — Founding Members keep their rate.
How to Start Your 365‑Day Presence
Choose the plan that matches your required level of presence. You can review the options before registering, and create or access your account when you continue.
Your Plan
Create Account
Company Profile
Complete Payment
Go Live
Choose Your Plan
Select the level of year-round presence, market coverage and content support that fits your company.
Sign In or Create Your Account
Existing members can sign in. New users create an account and verify their email to continue securely.
Complete Your Company Profile
Provide your company, products, export markets and relevant trade fair information.
Review & Complete Payment
Confirm your selected plan and billing information. Any applicable VAT is calculated according to the customer's billing country.
Approve & Go Live
BHOWCO prepares your strategic profile content. You review and approve it before publication.
You can explore the available plans before registering. An account is required to complete, manage and protect your company profile.
Choose Your Plan & Start Protecting Your Trade Fair ROIAlready registered? Sign in to continue.
Turn your trade fair participation into a structured, year-round B2B presence.
Why an International Exhibitor Directory Germany Buyers Actually Use Matters
✓ A maintained profile supports discoverability
A structured and consistently maintained profile gives buyers more current information to discover, verify and compare.
✓ A fair chance to be found
Not an ad slot and not a promised lead — a structured opportunity to remain discoverable while buyers research and compare suppliers.
✓ Free means invisible
A free profile is a placeholder, not a presence — it won't appear in search or in buyer comparisons. Paid plans put you where buyers are actually looking.
Germany's Trade Fair Ecosystem — Not a Generic Business Directory
✓ Context, not a crowd
Your profile sits inside real trade fair content — exhibitor lists and fair-specific guides — not next to thousands of unrelated listings.
✓ Already part of the search
A buyer researching a specific German trade fair finds your company already inside that conversation — not a random, unrelated result.
✓ Warm traffic, not cold
Visitors reaching your profile are already researching your industry and the fairs you exhibit at — a far more relevant audience than a generic directory search.
According to AUMA, Germany's national trade fair association, international exhibitors and visitors already make up a substantial share of participation at Germany's leading trade fairs — the exact audience this ecosystem is built to reach.
Why a Profile, Not Just a Booth
Buyers research quietly
Most B2B evaluation happens after the fair — through search, directories, and comparison, not at the booth.
German fairs, global buyers
International exhibitions in Germany draw buyers from across the world — Germany is the gateway, not the destination market.
Absence looks like risk
A supplier who can't be found or verified after the fair is a harder "yes" for a cautious buyer to sign off on internally.
Before You Choose a Plan
BHOWCO doesn't sell leads or guarantee sales. If you need instant traffic or quick conversions, this isn't built for that.
A structured, year-round presence that supports buyer trust and post-fair evaluation — protecting the exhibition budget you've already spent.
We don't promise outcomes. We promise structure, consistency, and support — and we'll tell you honestly if a plan doesn't fit your situation.
Frequently Asked Questions
Clear answers about how BHOWCO works, what happens after you sign up, and what to expect.
What exactly does BHOWCO help me achieve?
BHOWCO helps international exhibitors turn short-term participation in German trade fairs into long-term visibility and credibility with buyers worldwide. The focus is on post-fair presence, structured content, and buyer trust — not instant sales.
What actually happens after I sign up and choose a plan?
After payment, you complete a short initial company form. From there, our team writes the strategic content for your profile and prepares your page for publication. Once you review and approve it, your profile goes live. Nothing is published without your sign-off.
Is BHOWCO an advertising or lead-generation platform?
No. BHOWCO isn't an ad network or a pay-per-lead system. It's a structured visibility profile that supports exhibitors before, during, and after trade fairs. If you need instant traffic or guaranteed leads, this isn't built for that.
Who is BHOWCO best suited for?
International companies and export-oriented brands that exhibit at German trade fairs and want lasting presence and buyer trust — not a one-off promotional push.
Is this platform only relevant for companies targeting Germany?
Not at all. German trade fairs draw buyers from around the world — for most exhibitors, Germany is the gateway to international markets, not the end destination. BHOWCO is built around that reality.
Who writes the content on my company profile?
Our team does. Once you submit your initial company details, we write the strategic content for your profile ourselves — you don't need to write anything from scratch. You review and approve the final version before it's published.
What kind of support do members receive?
Every member has access to a professional ticket-based support system inside their account dashboard. Growth and Authority members receive priority response times, so if speed matters to you, that's built into the higher tiers.
Does BHOWCO guarantee rankings, leads, or sales?
No. We don't offer performance guarantees. What we do guarantee is a real, well-maintained profile, professional content, and ongoing support. Results depend on your market, product, and consistency over time.
What payment methods do you accept?
Standard card payment is available on all plans. We also accept USDT (Tether) — pay this way and receive a 10% discount on your annual plan.
I'm new to trade fairs — is BHOWCO still relevant for me?
Yes, as long as your goal is building lasting visibility rather than a short-term push. We work with both first-time exhibitors and established companies.
Still have questions?
Open a ticket and our team will get back to you — Growth and Authority members get priority response.
Open a Support TicketWho This Platform Is Perfect For
Built for international exhibitors and export-oriented companies who treat Germany's trade fair ecosystem as an ongoing strategy for global visibility — not a one-time event.
You see trade fairs as a long-term investment, not a 3-day event
Real B2B relationships with international buyers are built over months, not built and won at the booth alone.
You value credibility over quick, temporary visibility
You'd rather build structured, verifiable positioning that international buyers trust than chase short-lived exposure.
You see Germany as your gateway to international markets
German trade fairs bring buyers from around the world under one roof — your goal is to be found by them, wherever they're based.
You don't need to be exhibiting at a booth to join. International export companies use BHOWCO to build presence inside Germany's trade fair ecosystem and get in front of international buyers — with or without a physical stand.
If this describes your approach, you're exactly where you need to be.
