ABCz Group
ABCz Group: An Independent Developer Connecting Global Fruit Genetics to Local Markets
The ABCz Group is an internationally operating consortium dedicated to the strategic development and commercialization of new apple and pear varieties. Functioning as an independent variety developer, ABCz positions itself at the nexus of the global fruit value chain. The group combines deep technical expertise, specialized knowledge of intellectual property rights, and an extensive professional network to deliver value to all stakeholders, from breeders to retailers.
ABCz Group’s Strategic Role at FRUIT LOGISTICA Berlin
FRUIT LOGISTICA Berlin provides the ABCz Group with the premier global platform to engage with the entire fresh produce supply chain. The fair enables ABCz to present its curated portfolio of new apple and pear varieties directly to fruit marketers, commercial producers, and tree nurseries. This presence is crucial for initiating dialogue on variety licensing, concept development, and forming the partnerships necessary to successfully launch new genetics in key markets worldwide.
Core Services: Bridging the Gap Between Breeding and Commercial Success
The group operates a dual-channel service model. For **commercial partners** (growers, marketers, nurseries), ABCz offers carefully selected new varieties based on critical criteria like productivity, taste, and storage potential. It assists in developing a tailored production and marketing concept to maximize economic return. For **breeders and IP owners**, ABCz acts as the commercial partner of choice, leveraging its global reach, commercial drive, and transparent agreements to explore and maximize the potential of new hybrids and mutants, ensuring fair royalty returns.
Engaging with a Strategic Development Partner at the Trade Fair
At its FRUIT LOGISTICA booth, the ABCz Group showcases its role as a strategic intermediary in the fruit value chain. The exhibit is designed for high-level discussions with breeders seeking a commercialization partner and with commercial operations looking for the next promising variety. Conversations focus on evaluation criteria, concept development, and structuring partnerships for long-term variety success.
Professional Resources and Further Information
For context on the fair’s global significance, visit the FRUIT LOGISTICA Berlin Trade Fair Overview.
To learn more about the ABCz Group’s variety development philosophy and services, access their official corporate website.
Frequently Discussed Topics Regarding ABCz Group
- What is the unique position of the ABCz Group in the fruit industry?
ABCz operates as an independent, specialized intermediary that connects global fruit breeding innovation with local market commercial success, focusing exclusively on apple and pear varieties. - How does ABCz select the varieties it works with?
The group acts as a filter, selecting varieties from a wide range of global breeding initiatives based on rigorous commercial criteria: productivity, consumer taste, visual appeal, and post-harvest storage potential. - What specific support does ABCz offer to fruit marketers and producers?
Beyond providing access to new genetics, ABCz partners to develop a full production and marketing concept tailored to the variety’s traits and local market needs, providing ongoing technical and legal support. - What value does ABCz provide to plant breeders?
For breeders, ABCz offers a transparent, globally connected commercialization pathway. The group handles market positioning, partner network development, contract management, and royalty distribution, allowing breeders to focus on innovation. - Why is FRUIT LOGISTICA a critical event for a company like ABCz?
As the world’s leading fresh produce trade fair, FRUIT LOGISTICA gathers the entire global value chain in one place, making it the essential venue for forming the licensing and commercial partnerships that are core to ABCz’s business model. - How does the group’s partnership structure work?
ABCz is a consortium formed by innovative companies with deep industry roots, such as Carolus Trees and Fresh Service Europe. This structure provides it with direct insight into production, marketing, and tree nursery operations.
ABCz is an international group, dedicated to developing new apple and pear varieties.
ABCz positions itself as an independently operating variety developer, aimed at delivering value to all players in the fruit value chain. To achieve this goal, we combine technical expertise, in-depth knowledge of intellectual property rights and a global professional network in the industry.
For fruit marketers, fruit producers and tree nurseries, we offer carefully selected new varieties. Productivity, taste, appeal and storage potential are critical criteria when we select varieties from a wide range of breeding initiatives. In times where the offer of new varieties is growing exponentially, ABCz is there to help you see the forest for the trees. When the decision to launch a variety has been made, ABCz is your partner to develop the variety to your needs and according to the concept that provides the best economic return.
For breeders, ABCz is the partner of choice to explore and develop the potential of their selections. ABCz’s job starts where the breeder’s work ends. We offer breeders and owners of hybrids and mutants the best possible deal: transparency, global reach, commercial drive and fair royalty returns
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